The EXCITED 4 Careers in Agriculture program is targeted at K-10 students in regional and rural communities. Activities will embed career guidance activities in the classroom and strengthen the ability of teachers, parents, and industry professionals to support students in exploring their interests, strengths and values and how these relate to the world of agricultural work. Regional examples from across the nation will focus on different, locally relevant commodities.

Agriculture is a context that can encompass jobs across the full spectrum of career interests and environments as discussed in leading career guidance theory, Holland’s RIASEC model. In many regional locations the agriculture industry is a major source of economic activity and employment. Yet research shows that people in these locations lack knowledge of the diverse

opportunities for a rewarding career. This framework links broader careers, personality and environmental factors with professionals vital to the local agricultural industry.

Agriculture is a context that can encompass jobs across the full spectrum of career interests and environments as discussed in leading career guidance theory, Holland’s RIASEC model. In many regional locations the agriculture industry is a major source of economic activity and employment. Yet research shows that people in these locations lack knowledge of the diverse

opportunities for a rewarding career. This framework links broader careers, personality and environmental factors with professionals vital to the local agricultural industry.